Kitchen weeks that turn visitors away
Posted by: pin on: 27 Jan, 2008

There must be a good reason of IKEA Malaysia not using their portal to sell their home furniture online. I guess the offline conversion it far more profitable than putting it online! Perhaps, using the website to reduce their operational issues can be something that they can think of, such as checking stock avaliability, or checking the delivery status.
Currently, the website is showing their Kitchen weeks promotion in a popup. If you close the popup too early before the website finish loading, you will get a blank page. Well, this is annoying indeed. Considering visitors make their decision on first landing to your website, the approach of using popup for their promotion can be really a bad ideas!
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