Web Design, the Malaysia Way

Recently, I talked to few web developers in Malaysia regarding web maintenance after they have completed web projects for their customers. Changes and updates to the website doesn’t seem to be a profitable business after it was launched.

On average, most corporate websites require only about 10-20 maintenance hour in a year. Yes, a year! Do not be surprised, having a website and think an online way are two completely different things.

Yet, website owners complain on the lack of support from their web developers. When asked about how much is the charge, both parties (website owners & web developers) do not seem to have a clear answer regarding this issue!

If a request is handled promptly by a designated project manager (not directly dealing with graphics or HTML programmer that speaks different languages), reviewed and complete the changes without mistakes. If the customer is convinced that the project manager can give them the estimated time required thus resulting in zero overcharged cases!

RM80/maintenance hour can be a good rate to start with!

Visitors use specific keywords. Their landing page is no more main page, in most case. For example, if I am looking for an Internship job at a web design company, I will use keyword ‘internship web design’. Search engine returns result that direct me to the subpage describing the internship program of a company, instead of their main page.

What is important for a subpage then? Limit number of subpage you have. The less the better. You need to be very sure about the goal or the conversion you want for each subpage. Convert them to your customers.

Subpage should have a brief introduction that tells your customer what you are doing, I bet you have this in your main page too.

Remember, every subpage initiates a process to be completed!

See example in action!